Keiter Recognized by PRSA Richmond for Recruiting and Thought Leadership Campaigns

Keiter named finalist in three categories at the 2025 Virginia Public Relations Awards

Press Release

RICHMOND, Va. – The Public Relations Society of America (PRSA) Richmond Chapter recognized the finalists of the 2025 Virginia Public Relations Awards during a reception held at the Virginia Museum of History & Culture. The annual awards celebrate outstanding public relations professionals and exceptional communications campaigns across the Commonwealth.

Each year, the PRSA Richmond Chapter honors innovative and impactful public relations work from organizations across Virginia, including corporations, nonprofits, government entities, agencies, and independent practitioners. The awards highlight creative communications strategies and measurable results across a wide range of campaigns and initiatives.

Keiter was named a finalist in three award categories recognizing the Firm’s recruiting and thought leadership initiatives:

• Commonwealth Award – Shoestring Budget: Big Impact on a Shoestring Budget: The “Day in the Life” Intern Experience

• Commonwealth Award – Integrated Communications: Accounting for Talent: Keiter’s Approach to Recruiting

• Capital Award – Editorials/Op-Ed Columns: Rethinking Internships: A Call to Action for Professional Services Firms

These recognitions highlight Keiter’s continued focus on innovative recruiting strategies and industry thought leadership around the evolving accounting talent pipeline. Through creative storytelling and strategic communications, the Firm’s marketing initiatives aim to engage students, universities, and emerging professionals while showcasing the opportunities within the accounting profession.

Members of Keiter’s Marketing Team attended the awards reception and celebrated alongside communications professionals from across Virginia whose work continues to shape the public relations landscape.

Read the full list of finalists and winners.